DoctorRaja Subramanian
Lecturer
Management, Marketing and Tourism
Orcid identifier0000-0002-9265-5826 (opens in a new tab)
- LecturerManagement, Marketing and Tourism
- +6433691336 (Work)
RESEARCH INTERESTS
My research interests lie at the intersection of marketing and social impact, with a particular focus on:
Services Marketing
Transformative Service Research (TSR)
Social-Media Marketing
Digital Marketing
AI in Marketing