Associate ProfessorNing Chen

Associate Professor

Management, Marketing and Tourism

  • Associate Professor
    Management, Marketing and Tourism

BIO

Dr Ning (Chris) Chen's primary areas of interest include identity and attachment theory in different context including place, branding, and sports, and the motivations and impact of word-of-mouth behaviours especially in social media. His research keywords include: place attachment, brand attachment, fandom, word-of-mouth(mouse), and personal connection.

TE WHARE WĀNANGA O WAITAHA - UNIVERSITY OF CANTERBURY APPOINTMENTS

  • Associate Professor
    University of Canterbury, Management, Marketing and Tourism, UC Business School16 Nov 2015 - present

NON-ACADEMIC POSITIONS

  • Adjunct Marketing Consultant
    Basketball New Zealand, Wellington, New Zealand1 Jun 2016 - 31 Dec 2018

DEGREES

  • PhD
    University of New South Wales, Sydney, Australia19 Feb 2009 - 9 Dec 2012
  • Master of Science
    Tsinghua University, Beijing, China1 Sep 2005 - 1 Jul 2008
  • Bachelor of Science
    Tsinghua University, Beijing, China1 Sep 2001 - 1 Jul 2005

CERTIFICATIONS

  • Associate Fellow
    Higher Education Academy, York, York, United Kingdom23 Mar 2015 - present
    This is to certify that Ning Chen has achieved the status of Associate Fellow of The Higher Education Academy in recognition of attainment against the UK Professional Standards Framework for teaching and learning support in higher education.

LANGUAGES

  • Chinese (Mandarin)
    Can read, write, speak, understand and peer review
  • English
    Can read, write, speak, understand and peer review

FACULTY

  • UC Business School

GRADUATE RESEARCH SUPERVISION

  • Registered to supervise Master's/Doctoral students