Associate ProfessorNing Chen
Associate Professor
Management, Marketing and Tourism
Orcid identifier0000-0003-2897-3042 (opens in a new tab)
- Associate ProfessorManagement, Marketing and Tourism
BIO
Dr Ning (Chris) Chen's primary areas of interest include identity and attachment theory in different context including place, branding, and sports, and the motivations and impact of word-of-mouth behaviours especially in social media. His research keywords include: place attachment, brand attachment, fandom, word-of-mouth(mouse), and personal connection.
TE WHARE WĀNANGA O WAITAHA - UNIVERSITY OF CANTERBURY APPOINTMENTS
- Associate ProfessorUniversity of Canterbury, Management, Marketing and Tourism, UC Business School16 Nov 2015 - present
NON-ACADEMIC POSITIONS
- Adjunct Marketing ConsultantBasketball New Zealand, Wellington, New Zealand1 Jun 2016 - 31 Dec 2018
DEGREES
- PhDUniversity of New South Wales, Sydney, Australia19 Feb 2009 - 9 Dec 2012
- Master of ScienceTsinghua University, Beijing, China1 Sep 2005 - 1 Jul 2008
- Bachelor of ScienceTsinghua University, Beijing, China1 Sep 2001 - 1 Jul 2005
CERTIFICATIONS
- Associate FellowHigher Education Academy, York, York, United Kingdom23 Mar 2015 - presentThis is to certify that Ning Chen has achieved the status of Associate Fellow of The Higher Education Academy in recognition of attainment against the UK Professional Standards Framework for teaching and learning support in higher education.
LANGUAGES
- Chinese (Mandarin)Can read, write, speak, understand and peer review
- EnglishCan read, write, speak, understand and peer review
FACULTY
- UC Business School
GRADUATE RESEARCH SUPERVISION
- Registered to supervise Master's/Doctoral students