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ProfessorVik Naidoo

Head of Department

Management, Marketing and Tourism

Orcid identifier0000-0002-4889-0730 (opens in a new tab)⁠
  • Head of Department
    Management, Marketing and Tourism
  • Professor
    Management, Marketing and Tourism
  • +6433690819 (Work)

TEACHING & SUPERVISION

  • COURSE TAUGHT
    International Marketing
    1 Feb 2026
    MKTG309
  • RESEARCH-BASED DEGREE SUPERVISION
    Artificial Intelligence in Supply Chain Resilience and Sustainability: A Systematic Literature Review
    1 Jan 2026
    Zhenglong, G
  • RESEARCH-BASED DEGREE SUPERVISION
    The Sycophancy Trap in Consumer-AI Interaction: How AI Recommendation Systems Influence Brand Relationships and Consumer Trust
    1 Jan 2026
    Nayak, D
  • RESEARCH-BASED DEGREE SUPERVISION
    Unpacking Marketing Mechanisms of Psychological And Bundled Pricing
    1 Jan 2026
    Raj, A
  • RESEARCH-BASED DEGREE SUPERVISION
    The Netherlands as an emerging destination for international students: An econometric analysis
    1 Jan 2020 - 31 Dec 2021
    Spape, E
  • RESEARCH-BASED DEGREE SUPERVISION
    Understanding determinants for service FDI : the case of education service providers
    1 Jan 2011 - 31 Dec 2014
    Singh, G