ProfessorEkant Veer

Professor

Management, Marketing and Tourism

  • Professor
    Management, Marketing and Tourism
  • Director MBA
    Master of Business Administration Programme

BIO

Ekant Veer is a Professor of Marketing in the Department of Management, Marketing and Tourism at Te Whare Wananga o Waitaha | University of Canterbury, Christchurch. He is a multi-award winning teacher and researcher having been named in the Top 40 under 40 Business School Professors worldwide; an Ako Aotearoa Tertiary Teaching Excellence Award winner; UC’s Teaching Medal awardee in 2017 and six times winner of a UCSA lecturer/staff of the year award. His work looks at the role that marketing can play in both driving social change and community wellbeing as well as what impact digital technology plays in consumer interactions and their sense of identity. His research has been published in numerous international journals, such as the Journal of Marketing Management, The European Journal of Marketing, and The Journal of Public Policy and Marketing. Ekant was also the Associate Dean of Postgraduate Research from 2019-2023 supporting the learning journey of UC's research ākonga and supervisors, as well as the founding Kaihautu | Director of Te Pae Rakahau | Canterbury Knowledge Commons from 2020-2022, which sought to bolster relationships between the university and our wider regional partners.

TE WHARE WĀNANGA O WAITAHA - UNIVERSITY OF CANTERBURY APPOINTMENTS

  • Professor
    University of Canterbury, Management, Marketing and Tourism, UC Business School1 Jan 2010 - present
  • Director MBA
    University of Canterbury, Master of Business Administration Programme, UC Business School1 Jul 2025 - present

ACADEMIC POSITIONS

  • Associate Dean of Postgraduate Research
    University of Canterbury, Te Kura Tāura | Graduate School, Christchurch, New Zealand

NON-ACADEMIC POSITIONS

  • Trustee and Co-Chair
    AVIVA, Board, New Zealand2022 - present
  • Trustee
    Māia Health Foundation, Board2023 - present
  • Trustee
    Canterbury Medical Research Foundation, Board, Christchurch, New Zealand2023 - present
  • Marketing Subcommittee Chair
    Canterbury Medical Research Foundation, Christchurch, New Zealand2023 - present

DEGREES

  • PhD
    University of Auckland, Auckland, New Zealand2004 - 2006
  • BMS (Hons) with First Class Honours
    University of Waikato, Hamilton, New Zealand1998 - 2002

FACULTY

  • UC Business School

GRADUATE RESEARCH SUPERVISION

  • Registered to supervise Master's/Doctoral students

SUSTAINABLE DEVELOPMENT GOALS

  • 10 Reduced Inequalities
  • 3 Good Health and Well Being
  • 4 Quality Education
  • 8 Decent Work and Economic Growth
  • 17 Partnerships for the Goals

AVAILABILITY

  • Media enquiries
  • Collaborative research projects
  • Consulting & advisory services
  • Industry partnerships & innovation
  • Outreach & community engagement
  • Policy advice & government consultation

FIELDS OF RESEARCH